We are updating our Men’s Asamerry White. By switching from chlorine to hydrogen-based bleaching, we have evolved our production process to be more environmentally conscious without compromising on quality.
To achieve our signature shari textured feel, we use a gas-singeing process that naturally browns the yarn. To restore this to a crisp white, we previously used chlorine bleaching. Now, after moving production to our own Fujibo Group facilities, we have achieved a beautiful, more natural white using chlorine-free methods.
As part of this update, the color code will change from "10" to "110." Please note that inventory will transition to this new "110" white sequentially. We appreciate your understanding.
As the Fujibo Group, we remain committed to delivering the unrivaled comfort and meticulous craftsmanship that has defined Asamerry for over 70 years.